|
|
| WHO WE ARE |
| |
SOL Sotheby's International Realty is the Sotheby's International Realty® franchise for Miami and Fort Lauderdale. Founded by Carlos Justo and later joined by Tim Elmes, SOL Sotheby's International Realty specializes only in ultra-luxury properties in Miami and Fort Lauderdale's most exclusive neighborhoods including Indian Creek, Gables Estates, Tahiti Beach, Star Island, Golden Beach, Fisher Island, Bal Harbour, Key Biscayne, South Beach, Brickell and Coconut Grove, among others, in Miami, and Harbor Beach, Rio Vista, Lauderdale-by-the-Sea, Hillsboro, Las Olas and Lighthouse Point, in Fort Lauderdale.
SOL Sotheby's International Realty consists of a select group of high performing real estate professionals that achieve exceptional results and who are dedicated to servicing the pinnacle of the luxury home market. We are building the prototype ultra-luxury brokerage company through:
 |
Excellent customer service |
|
A focused and disciplined sales approach |
|
Regular prospecting for buyers and sellers |
|
Consistent day-to-day sales activities |
|
Frequent communication among all associates |
|
Small teams working closely together |
|
Efficient operations |
|
Cutting edge training and coaching |
|
Strong administrative support for sales associates |
|
A proven track record in the high-end marketplace |
|
Unsurpassed market knowledge |
|
Our world class database of buyers and sellers |
|
Worldwide reputation |
|
Strategic alliances with complimentary businesses |
|
Innovative use of technology |
|
Transformation techniques |
| |
|
For example, SOL Sotheby's International Realty associates currently hold the record for the highest priced residential sales transaction in Miami's history at $25.5 million. SOL Sotheby's International Realty associates average deal price for 2006 was over $7 million. SOL Sotheby's International Realty has served some of the world's most prestigious clientele including industry leaders, international royalty, sports figures, and celebrities.
SOL Sotheby's International Realty's members are ambassadors who match buyers and sellers in the ultra high-end marketplace. SOL Sotheby's International Realty is a firm designed to address the needs of high-end clientele – discretion, strong customer service, specific market information and exceptional results. Through their affiliation with Sotheby's International Realty Affiliates, Inc., and the Sotheby's International Realty® network, SOL Sotheby's International Realty is provided unparalleled access to the world's wealthiest and most discerning clientele. Founded in 1976 to provide independent brokerages with a powerful marketing and referral program for luxury listings, the Sotheby's International Realty® network was designed to connect the finest independent real estate companies to the most prestigious clientele in the world. In February 2004, Realogy Corporation (then Cendant Corporation), the world's leading real estate brokerage franchisor, entered into a long-term strategic alliance with Sotheby's International Realty Holdings, Inc. (LSE: STBA). The agreement provided for the licensing of the Sotheby's International Realty® name and the development of a full franchise system by Sotheby's International Realty Affiliates, Inc., a subsidiary of Realogy Corporation. Affiliations in the system are granted only to brokerages and individuals meeting strict qualifications. Sotheby's International Realty Affiliates, Inc. supports its affiliates with a host of operational, marketing, recruiting, educational and business development resources. Franchise affiliates also benefit from an association with the venerable, 260-year-old Sotheby's auction house.
By combining Sotheby's International Realty® worldwide brand recognition with SOL's unmatched expertise in the market, SOL Sotheby's International Realty has set the standard as the premier name in exceptional ultra-luxury real estate in South Florida.
|
Our Track Record
SOL, the exclusive affiliate of Sotheby's International Realty Affiliates, Inc. is known for its unmatched track record in luxury real estate in the exclusive areas of Dade and Broward Counties. With the unique demands of today’s real estate market, selling your home requires a real estate team with a proven track record of expertise and results. |
| |
| |
| Vision, Mission & Values |
| |
Vision
We are the World's leading ultra luxury real estate team, fulfilling our client's dreams. |
 |
Mission
Empowering clients through exceptional service, creating extraordinary results. |
|
Values
We are an aligned, focused, fulfilled team, operating with integrity, passionately committed to empowering each other and our clients.
|
| Making a Difference |
| |
Making a difference in the world is the core to SOL Sotheby's International Realty's goals. |
|
Housing the poor |
 |
Awakening through transformation are two ways in which we contribute |
| |
|
